What is Business Intelligence?
Business intelligence, or BI, is an overall term that refers to a variety of software applications used to analyse an organization’s raw data. BI as a discipline is made up of several related activities, including data mining, online analytical processing, querying and reporting.
Companies use BI to improve decision making, cut costs and identify new business opportunities. BI is much more than just corporate reporting and more than a set of tools to coax data out of enterprise systems.
CIOs use BI to identify inefficient or unproductive business processes that need to be overhauled.
With today’s BI tools, business decision makers can start analysing data themselves, rather than wait for IT to run complex reports. This helps business decision makers back up with hard facts business decisions that would otherwise be based only on gut feelings and anecdotes.
BI is a great tool for business decision makers, however implementations can be limited by technical and cultural challenges.
QuantumBI helps Executives and Business Decision Makers ensure that the data feeding BI applications is clean and consistent so that users trust it.